Ottawa New Car Dealers Association

1. Sales Consultant: As a sales consultant, you will be responsible for meeting and assisting customers in their car-buying journey. Your role includes understanding their needs, providing product information, and guiding them through the sales process to help them find the perfect vehicle.
2.  Internet Sales Manager: In this role, you will focus on generating leads through online channels, such as websites, social media, and online advertising. You will work closely with potential customers via email, chat, or phone to answer their questions, provide quotes, and schedule showroom visits.
3.  Fleet Sales Manager: If you enjoy working with businesses, this role involves catering to fleet customers, such as rental car companies, government organizations, and corporate clients. You will build long-term relationships, negotiate large-scale deals, and provide support to meet their specific needs.
4.  Finance and Insurance (F&I) Manager: F&I managers are responsible for assisting customers with financing options and selling additional products such as extended warranties, service contracts, and insurance policies. This role requires strong sales acumen and knowledge of finance and insurance regulations.
5.  Sales Manager: As a sales manager, you will lead and motivate a team of sales consultants, set targets, and monitor their performance. You will also work closely with other departments, such as finance and service, to ensure a seamless customer experience.
6.  Customer Relations Manager: This role focuses on building and maintaining strong relationships with customers. You will handle customer inquiries, resolve issues, and ensure their satisfaction throughout the ownership experience. Additionally, you will manage customer retention strategies to foster loyalty and repeat business.

Remember, sales careers at car dealerships often require excellent communication, negotiation, and interpersonal skills. Additionally, staying updated with the latest automotive trends and technologies can give you a competitive edge in this industry.

1. Marketing Manager: As a marketing manager, you will be responsible for developing and executing marketing strategies to promote the dealership and its vehicles. You will oversee advertising campaigns, manage the dealership’s online presence, collaborate with media partners, analyze market trends, and coordinate promotional events.
2.  Digital Marketing Specialist: In this role, you will focus on leveraging digital platforms and advertising channels to reach and engage potential customers. You will develop and optimize online marketing campaigns, manage social media accounts, create content, analyze data to measure campaign effectiveness, and implement strategies to enhance brand visibility and customer engagement.
3.  Customer Relations Manager: In this role, you will focus on building and maintaining strong relationships with customers. You will handle customer inquiries, manage customer satisfaction programs, follow up on leads, address customer concerns, and ensure exceptional customer service throughout the buying and ownership experience.
4.  Business Development Representative: As a business development representative, you will be responsible for identifying potential business opportunities and partnerships. You will research and prospect potential clients, maintain relationships with existing partners, participate in networking events, and help expand the dealership’s customer base.
5.  Administrative Assistant: In this role, you will provide essential support to the dealership’s administrative and marketing teams. You will assist with managing schedules, coordinating meetings and events, handling correspondence, maintaining records, and performing various administrative tasks to ensure the smooth operation of the department.

These are just a few examples of the marketing and administration career options available at new car dealerships. These roles require excellent communication skills, creativity, attention to detail, and the ability to work effectively in a fast-paced and customer-centric environment. A career in marketing and administration at a new car dealership can offer the opportunity to contribute to the success of the dealership, work with a diverse team, and be part of the dynamic automotive industry.

1. General Manager: As a General Manager, you would oversee all aspects of the dealership’s operations. This would include managing sales, service, finance, and administration departments. Your responsibilities would involve setting goals, implementing strategies, supervising staff, and ensuring the dealership’s profitability.
2.  Sales Manager: As a Sales Manager, you would be responsible for managing the sales team and driving sales revenue. Your duties would include training and motivating sales representatives, setting sales targets, monitoring performance, negotiating deals, and building relationships with customers.
3.  Service Manager: As a Service Manager, you would oversee the service department of the dealership. Your role would involve ensuring efficient operations, supervising technicians and service advisors, maintaining customer satisfaction, and implementing strategies to increase service revenue.
4. Controller: The Controller at a new car dealership is a key member of the management team, responsible for financial management and control of the dealership’s operations. They play a crucial role in ensuring the dealership’s financial integrity, accuracy, and compliance with laws and regulations. The Controller also provides financial insights and guidance to support decision-making by the dealership’s management and ownership.
5.  F&I Manager: The F&I role is integral to the overall success of a car dealership, ensuring that customers have access to competitive financing options and appropriate insurance coverage. This would include working with customers to secure financing options, reviewing credit applications, coordinating with banks and lenders, and ensuring legal compliance regarding financial transactions.
6.  Parts Manager: As a Parts Manager, you would manage the parts department of the dealership. Your responsibilities would include inventory management, ordering parts, maintaining relationships with suppliers, supervising parts staff, and ensuring timely delivery of parts to service and sales departments.

These are just a few examples of management career options at new car dealerships. Depending on the size and structure of the dealership, there may be additional specialized roles available, such as Marketing Manager, Human Resources Manager, or Internet Sales Manager.